He has been called "," "the best corporate social media lead on the planet," and Alan Mulally, the CEO of Ford Motor Company, called him "a visionary."
Currently on the staff of corporate communications in Ford Motor Company, Scott heads up the social media function and holds the title Global Digital & Multimedia Communications Manager. He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business.
Prior to joining Ford, Scott served as Consigliere for crayon and spent a number of years with PJA Advertising + Marketing, a boutique BtoB agency specializing in health sciences & high tech.
In addition to his consulting and agency background, Scott is an active blogger and podcaster. He writes about the intersection of advertising, marketing and PR at The Social Media Marketing Blog and also writes The Baker Street Blog, a literary undertaking. Scott has been featured in hundreds of news and business publications in print and on the web, in nearly twenty books, and on a variety of broadcast media, including NPR, CNN and Fox Business News. Scott is a recognized thought leader in the social media industry and frequently speaks at industry events.
Scott received his Master's in Medical Science from Boston University's School of Medicine concurrently with his MBA from BU's Graduate School of Management. He lives in the greater Detroit area with his wife and two young sons, golfs all too infrequently, and has a hidden talent for voice over work.
Oh, and one last little-known fact: Scott coined the Oxford Dictionary of English-accepted term "tweetup."
You may download a headshot here, courtesy of C.C. Chapman or here and here, courtesy of Becky Johns; a PDF version of Scott's bio is here .
Books in which Scott's work is featured:
Digital Strategies for Powerful Corporate Communicationsby Paul Argenti
Social Media Marketing for Dummiesby Shiv Singh
Real-Time Marketing and PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Nowby David Meerman Scott
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Webby Brian Solis
Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Businessby Josh Bernoff
Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movementsby Robbin Phillips, Greg Cordell, Geno Church, and Spike Jones
Open Leadership: How Social Technology Can Transform the Way You Leadby Charlene Li
MicroMarketing: Get Big Results by Thinking and Acting Smallby Greg Verdino
Spend Shift: How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell and Liveby John Gerzema and Michael D'Antonio
Power Friending: Demystifying Social Media to Grow Your Businessby Amber Mac
The New Rules of Marketing & PRby David Meerman Scott
Twittervilleby Shel Israel
Six Pixels of Separationby Mitch Joel
Monkeys with Typewritersby Jemima Gibbons
Read This Firstby Ron Ploof
World Wide Raveby David Meerman Scott
Get Seenby Steve Garfield
Disclosures/Relationships
Scott Monty Bio
Scott speaks on social media at events, seminars and conferences around the world. His topic generally focuses on corporate use of social media, becoming an online spokesperson, and specifically on the progress that Ford has made in the recent past. If you're interested in booking Scott to speak at your event, please click here to submit a speaking request for Ford-related purposes or email me at speaking [AT] this site's URL (if you know what I mean) to send a general email request.. Scott's bio and headshot can be found in the "About Scott" tab above.
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