Sunday, December 2, 2012

Using Twitter to Network and Market Your Books



Along with a website, newsletter, and a blog, authors can use social networking instruments to connect with mates, make new mates, interact with readers, and gain new readers. I've written elsewhere about how authors can use Facebook to network and market. Here I explore the wonders of Twitter, one in all my favorite pastimes, record builders, and social networking tools.

What is Twitter?

In their very own words, Twitter is an actual-time short messaging service that works over a number of networks and devices. By short message, they really do imply short. Messages are only up to a hundred and forty characters long. That is roughly one to a few sentences. One other approach to consider Twitter is that 's a microblog. Individuals use it write about something and all the pieces, from what they ate for lunch, to reporting breaking information as it occurs, to selling some cool service or product they found or are offering.

Why Use Twitter

I exploit Twitter because it's enjoyable! And it's an effective way to procrastinate. Yes, it's each of those issues, and I think it does what social networking does finest: It connects us with others of like mind. In simply a hundred and forty characters, you may inform your followers about your latest guide, a cool tip, or what you ate for breakfast. It's a method to foster a new fan base, and reach out to folks already energetic on the Internet. Likelihood is they'll surf over to your site and see what your guide is about.

Creator Carolyn Jewel (My Forbidden Want, Perpetually, June 2009) says, " You don't need any skills moreover some fundamental literacy and you do not have to spend hours updating and creating content material, including information, or feeling unhealthy that you have not performed those issues or checked the site."

The best way to Set Up Your Twitter Profile

Setting up your profile on Twitter requires less time than Facebook because it only asks for a consumer title, a website, and a bio in one hundred sixty characters or less. Therein lies the power of Twitter. Forced to speak briefly segments, you get to write something interesting and useful at the similar time. Like Facebook, you can even invite and connect your email lists. Individuals "follow" you in Twitter. You have got "followers". You might be "following" others.

The best way to Use Twitter

Because you've got such a brief area by which to write, Twitter forces writers to essentially focus in on what's important. And what's that? Nicely, that relies on who you need to speak to and why. I'm assuming that you just need to construct your record of readers, and construct rapport with potential readers. So your posts could possibly be either be a micro again-cover blurb teaser, semipersonal posts about your every day life, a tweet about a cool resource you found on-line, or talking up another creator's book. For those of you who already keep a blog or site, Twitter can be an effective way to ship folks to your blog. Always add a URL to ship folks to your guide, blog, or site. Use tinyurl, or bit dot ly to shorten your lengthy net handle to 25 characters, thus saving area for content.

The best way to Construct Followers on Twitter

This is the query folks ask me the most. The answer is simple. Discover others to follow and others will in flip follow you. A few of them will, anyway. After you have invited folks from your email accounts, find folks with frequent interests, by location, or with key phrases through the use of Twitter's Superior search instrument: twitter dot com slash advanced. Search using key phrases like guide reviewer, historic romance, (or whatever your style is), creator, or literary agent, etc.

For Jewel, Twitter is "exponentially more practical and important than the "traditional" social networking sites." I agree. The folks you follow develop into a group, and create a dialog that flows around the world. And you get to be a part of that dialog, one you might not usually be a part of.

I follow folks I think can be excited about what I have to offer. They can select to follow me or not. You can choose to approve those that ask to follow you, or you may let anyone follow you. I find it is best to let anyone follow you. You by no means know who is a possible reader. I am selective, nevertheless, of whom I follow. I only want interesting and enjoyable folks, usually writers, and other creative varieties, guide industry skilled, and likewise bleeding-edge tech people.

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