Boost In Local Search Sales Due To Smart Phone Technology

Local world-wide-web searches (see Google places business listing) have raised by far in recent years since technical development in the smart phone market have happened. The brand new smart phones on the market encourage a far greater market to use their internet services from the ease-of-use of their smart phone. It's the improved use of mobile phones from suppliers including HTC, iPhone and Samsung that enable local internet searches to be that much more helpful.

With an increase of local searches online, now is the perfect time to strengthen your small company with the use of local search marketing. Technology is certainly shaping our habits, so if you want to keep up with modern-day living, local search marketing could certainly help to boost your small business. Recent research showed local searches are most likely to be completed by smartphone users. This could be due to the smartphone user completing their local search via their phone web service whilst on-the-go.

Recent results have proven that 61 per cent of smartphone users complete local searches via their devices. The precise reasons for them using these services via their smartphone could be due to a number of reasons, including the following; looking at reviews, comparing prices, checking maps and locating local services. Then of course, there is Facebook. (See business Facebook page services). The most commonly accessed application known to man. Facebook is frequently utilised to complete local searches. In the last two years, local searches have increased by 68 per cent.

Smartphones are usually quite receptive to day-to-day deals and discounts on local products and services. Programmes and apps such as Groupon and Wowcher have also helped to promote local businesses and led to an increase in local searches. Most users are in search of a good bargain especially when concerning restaurants and beauty products. If you are a business that requires a boost, why not take advantage of local search marketing or local social search in order to target customers and in-turn gain increased sales.

Mobile devices including that of smart phones and tablets give an advantage to local search marketing, so before you start moaning about how technology has 'taken over', think of how it could benefit you and your business. If you are successfully able to target your local customers via their smart phones and tablets - you will be able to encourage a far greater audience to buy your products and services as well as recommending them to their friends and family.

To find out more about local search marketing and exactly how your business could benefit from such services, see about local search marketing services on our website.